Norman de Silva on NBA Leadership, Managing Egos & Buying Homes With Equity Instead of Debt

In this episode of The Victory Show, Travis Cody sits down with Norman Dilva—veteran NBA coach and scout turned founder—to explore what business leaders can learn from high-performance sports… and why he’s building a real estate disruptor that could change how people buy homes. Norman shares his unconventional path from a finance degree at Babson during the 2008 financial crisis to coaching in the G-League, overseas (China, Japan, Spain), and working with the Philadelphia 76ers during “The Process” era before transitioning into advanced scouting. He breaks down the real behind-the-scenes truth of scouting—evaluating people, not just players—and why radical candor and role clarity matter more than “star treatment” when building winning teams. Then Norman dives into Listed (LID-Listed)—a platform helping homebuyers purchase using equity instead of debt, cutting monthly costs dramatically and keeping buyers debt-free. He explains how equity financing works in real life, why private equity and buyers shouldn’t compete, and his vision for making equity a mainstream alternative to mortgages by 2030.